The Many Ways You Can Market Your Firm

There are such a lot of methods you could market your legislation observe.

On this podcast, we’re going to attempt to cowl all of them. 

We’ll fail, in fact — however we’d nonetheless like to offer a ton of choices for attorneys and their advertising and marketing workers. 

To do it, we’ve acquired a real-life advertising and marketing guru who constructed her personal know-how firm from the bottom up and now advises different enterprise house owners on advertising and marketing technique. 

That’s proper – we’ve acquired Dani Whitestone, solely on the Non-Eventcast podcast.

We kick issues off by speaking with Dani about her background in authorized know-how (2:14). 

Subsequent, we talk about how Dani’s legaltech firm was acquired, together with the emotional toll that one goes via throughout that course of — even when accepting an excellent deal (4:01)! 

We then speak over how the shopping for course of is a really emotional one (8:31), which ought to assist to outline legislation agency advertising and marketing collateral. 

Subsequent, Dani’s acquired a advice for a design software (10:57) – earlier than she will get into the worth of implementing a buyer relationship administration software program (17:15) and how one can do it proper (20:29). 

In fact, we’ve simply gotta hit AI – so, Dani talks to Jared about how she makes use of AI to assist plan out her schedule (22:13) and advertising and marketing collateral (25:50).  Lastly, Dani’s acquired some sizzling ideas for scheduling conferences (25:09).

If you wish to take a recent take a look at your advertising and marketing technique, come be a fly on the wall for this dialog with a big-game advertising and marketing strategist. 

Be happy to additionally try our CRM Buyers Guide on the Non-Occasion for extra on the most recent assets. (The Non-Occasion is supported by vendor sponsorships.)